Innovation trends

Making our early morning routines more sustainable By Andjela - 3 min read

Making our early morning routines more sustainable

Every day, so many products are used that have a negative impact on our environment that all of the new solutions that are emerging are still insufficient. However, we must continue to think in this direction because even tiny advances are significant.

Do you want to start your day in a more sustainable and ecologically friendly manner when you wake up in the morning? Even one trip to the bathroom with the goods listed below can help the environment. Every bathroom should have these innovations.


Do you know how many seconds one bathroom visit takes? The number is 900, and the company bringing this essential innovation to market is named care.900, making each visit more sustainable with its recyclable and refillable containers for hygiene products.

These containers are suitable for storing deodorants, toothpaste, and shower gel, however, these hygiene products must be solid. This design also helps to reduce waste during manufacturing and transportation. care.900’s environmentally friendly containers are built of recycled plastic and are 100% recyclable, making sustainability more convenient.


Happier Beauty came up with a more circular approach than their prior reusable toothpaste tube. It’s a refillable toothpaste dispenser made of 50% recycled plastic and 50% aluminum. Refilling the dispenser is considered a far more sustainable method than any other as this type of purchasing gets more common. Biodegradable capsules can be restocked, and they can be delivered to your door via subscription.


Products that are used on a daily basis have the biggest environmental impact, hence this is where the majority of innovations take place in order to make more environmentally friendly goods. Cloud Paper uses bamboo to make toilet paper and kitchen rolls in order to decrease deforestation, which is one of the major environmental issues.

Bamboo is a fast-growing plant that is not a member of the woody plant family, but rather grass. The bamboo used in production comes from established sustainable sources and comes with all necessary certificates of origin, which is important to consumers when making a purchasing decision.


Separation in recycling is a fairly specific procedure that not everyone understands. Specifically, if you save some waste for recycling but do not adapt it to the recycling process, it is unlikely to be recycled. Plastics and plastic containers cannot be recycled because recycling plants lack a method that separates the lid from the bottle, for example.

Rhyme & Reason, a British hair care business, addresses this issue with innovative products that include recycled caps that do not need to be detached from the bottle before recycling. This innovation makes recycling more accessible, or perhaps more accurately, possible, given the fact that the majority of customers are unaware that their recycling efforts are often in vain.

Do you have any ideas for environmentally friendly product development? If you do, and you want to establish your own brand, Innovation Cloud can assist you with a completely free idea management solution. Check it out!

Andjela - Content creator
Content creator

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